Help us make food transparency the norm!

As a non-profit organization, we depend on your donations to continue informing consumers around the world about what they eat.

The food revolution starts with you!

Donate
close
arrow_upward

Birthday cake protien bar - Pure Protein - 50g

edit Edit the page

Birthday cake protien bar - Pure Protein - 50g

This product page is not complete. You can help to complete it by editing it and adding more data from the photos we have, or by taking more photos using the app for Android or iPhone/iPad. Thank you! ×

Barcode: 0067002311749 (EAN / EAN-13) 067002311749 (UPC / UPC-A)

Quantity: 50g

Packaging: Wrapper

Brands: Pure Protein

Categories: Dietary supplements, Bodybuilding supplements, Protein bars

Labels, certifications, awards: No gluten

Countries where sold: Canada

Matching with your preferences

Health

Ingredients

  • icon

    41 ingredients

    Yogurt flavoured coating [maltitol, modified palm kernel oil, calcium caseinate, milk protein concentrate, skim milk, yogurt powder (skim milk, lactic acid), soy lecithin, natural flavour], maltitol syrup, gelatin, glycerin, soy protein crisps (soy protein isolate, tapioca starch, salt), milk protein isolate, whey protein concentrate, whey protein isolate, water, soy protein isolate, sprinkles (sugar, cornstarch, confectioner's glaze, D colour, carnauba wax), icing sugar (sugar, cornstarch), canola oil, natural flavour, maltitol, modified palm kernel oil, salt, soy lecithin, modified palm oil, sucralose (13 mg/50 g bar)
    Allergens: Gelatin, Milk, Soybeans

Food processing

  • icon

    Ultra processed foods

    Elements that indicate the product is in the 4 - Ultra processed food and drink products group:

    • Additive: E322 - Lecithins
    • Additive: E422 - Glycerol
    • Additive: E428 - Gelatine
    • Additive: E903 - Carnauba wax
    • Additive: E955 - Sucralose
    • Additive: E965 - Maltitol
    • Ingredient: Flavouring
    • Ingredient: Milk proteins

    Food products are classified into 4 groups according to their degree of processing:

    1. Unprocessed or minimally processed foods
    2. Processed culinary ingredients
    3. Processed foods
    4. Ultra processed foods

    The determination of the group is based on the category of the product and on the ingredients it contains.

    → Learn more about the NOVA classification

Additives

  • E270 - Lactic acid

    Lactic acid: Lactic acid is an organic compound with the formula CH3CH-OH-COOH. In its solid state, it is white and water-soluble. In its liquid state, it is colorless. It is produced both naturally and synthetically. With a hydroxyl group adjacent to the carboxyl group, lactic acid is classified as an alpha-hydroxy acid -AHA-. In the form of its conjugate base called lactate, it plays a role in several biochemical processes. In solution, it can ionize a proton from the carboxyl group, producing the lactate ion CH3CH-OH-CO−2. Compared to acetic acid, its pKa is 1 unit less, meaning lactic acid deprotonates ten times more easily than acetic acid does. This higher acidity is the consequence of the intramolecular hydrogen bonding between the α-hydroxyl and the carboxylate group. Lactic acid is chiral, consisting of two optical isomers. One is known as L--+--lactic acid or -S--lactic acid and the other, its mirror image, is D--−--lactic acid or -R--lactic acid. A mixture of the two in equal amounts is called DL-lactic acid, or racemic lactic acid. Lactic acid is hygroscopic. DL-lactic acid is miscible with water and with ethanol above its melting point which is around 17 or 18 °C. D-lactic acid and L-lactic acid have a higher melting point. In animals, L-lactate is constantly produced from pyruvate via the enzyme lactate dehydrogenase -LDH- in a process of fermentation during normal metabolism and exercise. It does not increase in concentration until the rate of lactate production exceeds the rate of lactate removal, which is governed by a number of factors, including monocarboxylate transporters, concentration and isoform of LDH, and oxidative capacity of tissues. The concentration of blood lactate is usually 1–2 mM at rest, but can rise to over 20 mM during intense exertion and as high as 25 mM afterward. In addition to other biological roles, L-lactic acid is the primary endogenous agonist of hydroxycarboxylic acid receptor 1 -HCA1-, which is a Gi/o-coupled G protein-coupled receptor -GPCR-.In industry, lactic acid fermentation is performed by lactic acid bacteria, which convert simple carbohydrates such as glucose, sucrose, or galactose to lactic acid. These bacteria can also grow in the mouth; the acid they produce is responsible for the tooth decay known as caries. In medicine, lactate is one of the main components of lactated Ringer's solution and Hartmann's solution. These intravenous fluids consist of sodium and potassium cations along with lactate and chloride anions in solution with distilled water, generally in concentrations isotonic with human blood. It is most commonly used for fluid resuscitation after blood loss due to trauma, surgery, or burns.
    Source: Wikipedia

  • E322 - Lecithins

    Lecithins are natural compounds commonly used in the food industry as emulsifiers and stabilizers.

    Extracted from sources like soybeans and eggs, lecithins consist of phospholipids that enhance the mixing of oil and water, ensuring smooth textures in various products like chocolates, dressings, and baked goods.

    They do not present any known health risks.

  • E322i - Lecithin

    Lecithins are natural compounds commonly used in the food industry as emulsifiers and stabilizers.

    Extracted from sources like soybeans and eggs, lecithins consist of phospholipids that enhance the mixing of oil and water, ensuring smooth textures in various products like chocolates, dressings, and baked goods.

    They do not present any known health risks.

  • E422 - Glycerol

    Glycerol: Glycerol -; also called glycerine or glycerin; see spelling differences- is a simple polyol compound. It is a colorless, odorless, viscous liquid that is sweet-tasting and non-toxic. The glycerol backbone is found in all lipids known as triglycerides. It is widely used in the food industry as a sweetener and humectant and in pharmaceutical formulations. Glycerol has three hydroxyl groups that are responsible for its solubility in water and its hygroscopic nature.
    Source: Wikipedia

  • E903 - Carnauba wax

    Carnauba wax: Carnauba -; Portuguese: carnaúba [kaʁnɐˈubɐ]-, also called Brazil wax and palm wax, is a wax of the leaves of the palm Copernicia prunifera -Synonym: Copernicia cerifera-, a plant native to and grown only in the northeastern Brazilian states of Piauí, Ceará, Maranhão, Bahia, and Rio Grande do Norte. It is known as "queen of waxes" and in its pure state, usually comes in the form of hard yellow-brown flakes. It is obtained from the leaves of the carnauba palm by collecting and drying them, beating them to loosen the wax, then refining and bleaching the wax.
    Source: Wikipedia

  • E955 - Sucralose

    Sucralose: Sucralose is an artificial sweetener and sugar substitute. The majority of ingested sucralose is not broken down by the body, so it is noncaloric. In the European Union, it is also known under the E number E955. It is produced by chlorination of sucrose. Sucralose is about 320 to 1‚000 times sweeter than sucrose, three times as sweet as both aspartame and acesulfame potassium, and twice as sweet as sodium saccharin. Evidence of benefit is lacking for long-term weight loss with some data supporting weight gain and heart disease risks.It is stable under heat and over a broad range of pH conditions. Therefore, it can be used in baking or in products that require a long shelf life. The commercial success of sucralose-based products stems from its favorable comparison to other low-calorie sweeteners in terms of taste, stability, and safety. Common brand names of sucralose-based sweeteners are Splenda, Zerocal, Sukrana, SucraPlus, Candys, Cukren, and Nevella. Canderel Yellow also contains sucralose, but the original Canderel and Green Canderel do not.
    Source: Wikipedia

  • E965 - Maltitol

    Maltitol: Maltitol is a sugar alcohol -a polyol- used as a sugar substitute. It has 75–90% of the sweetness of sucrose -table sugar- and nearly identical properties, except for browning. It is used to replace table sugar because it is half as caloric, does not promote tooth decay, and has a somewhat lesser effect on blood glucose. In chemical terms, maltitol is known as 4-O-α-glucopyranosyl-D-sorbitol. It is used in commercial products under trade names such as Lesys, Maltisweet and SweetPearl.
    Source: Wikipedia

  • E965ii - Maltitol syrup

    Maltitol: Maltitol is a sugar alcohol -a polyol- used as a sugar substitute. It has 75–90% of the sweetness of sucrose -table sugar- and nearly identical properties, except for browning. It is used to replace table sugar because it is half as caloric, does not promote tooth decay, and has a somewhat lesser effect on blood glucose. In chemical terms, maltitol is known as 4-O-α-glucopyranosyl-D-sorbitol. It is used in commercial products under trade names such as Lesys, Maltisweet and SweetPearl.
    Source: Wikipedia

Ingredients analysis

  • icon

    Palm oil

    Ingredients that contain palm oil: Modified palm oil
  • icon

    Non-vegan

    Non-vegan ingredients: Calcium caseinate, Milk protein concentrate, Skimmed milk, Yogurt powder, Skimmed milk, E428, Milk protein isolate, Whey protein, Whey protein isolate

    Some ingredients could not be recognized.

    We need your help!

    You can help us recognize more ingredients and better analyze the list of ingredients for this product and others:

    • Edit this product page to correct spelling mistakes in the ingredients list, and/or to remove ingredients in other languages and sentences that are not related to the ingredients.
    • Add new entries, synonyms or translations to our multilingual lists of ingredients, ingredient processing methods, and labels.

    If you would like to help, join the #ingredients channel on our Slack discussion space and/or learn about ingredients analysis on our wiki. Thank you!

  • icon

    Non-vegetarian

    Non-vegetarian ingredients: E428

    Some ingredients could not be recognized.

    We need your help!

    You can help us recognize more ingredients and better analyze the list of ingredients for this product and others:

    • Edit this product page to correct spelling mistakes in the ingredients list, and/or to remove ingredients in other languages and sentences that are not related to the ingredients.
    • Add new entries, synonyms or translations to our multilingual lists of ingredients, ingredient processing methods, and labels.

    If you would like to help, join the #ingredients channel on our Slack discussion space and/or learn about ingredients analysis on our wiki. Thank you!

The analysis is based solely on the ingredients listed and does not take into account processing methods.
  • icon

    Details of the analysis of the ingredients

    We need your help!

    Some ingredients could not be recognized.

    We need your help!

    You can help us recognize more ingredients and better analyze the list of ingredients for this product and others:

    • Edit this product page to correct spelling mistakes in the ingredients list, and/or to remove ingredients in other languages and sentences that are not related to the ingredients.
    • Add new entries, synonyms or translations to our multilingual lists of ingredients, ingredient processing methods, and labels.

    If you would like to help, join the #ingredients channel on our Slack discussion space and/or learn about ingredients analysis on our wiki. Thank you!

    : Yogurt flavoured coating (maltitol, modified palm kernel oil, calcium caseinate, milk protein concentrate, skim milk, yogurt powder (skim milk, lactic acid), soy lecithin, natural flavour), maltitol syrup, gelatin, glycerin, soy protein crisps (soy protein isolate, tapioca starch, salt), milk protein isolate, whey protein, whey protein isolate, water, soy protein isolate, sprinkles (sugar, cornstarch, confectioner's glaze, D colour, carnauba wax), icing sugar (sugar, cornstarch), canola oil, natural flavour, maltitol, modified palm kernel oil, salt, soy lecithin, modified palm oil, sucralose (bar)
    1. Yogurt flavoured coating -> en:yogurt-flavoured-coating - percent_min: 5 - percent_max: 100
      1. maltitol -> en:e965 - vegan: yes - vegetarian: yes - percent_min: 0.625 - percent_max: 100
      2. modified palm kernel oil -> en:modified-palm-kernel-oil - percent_min: 0 - percent_max: 50
      3. calcium caseinate -> en:calcium-caseinate - vegan: no - vegetarian: yes - percent_min: 0 - percent_max: 33.3333333333333
      4. milk protein concentrate -> en:milk-protein-concentrate - vegan: no - vegetarian: yes - percent_min: 0 - percent_max: 25
      5. skim milk -> en:skimmed-milk - vegan: no - vegetarian: yes - ciqual_proxy_food_code: 19051 - percent_min: 0 - percent_max: 20
      6. yogurt powder -> en:yogurt-powder - vegan: no - vegetarian: yes - ciqual_proxy_food_code: 19593 - percent_min: 0 - percent_max: 16.6666666666667
        1. skim milk -> en:skimmed-milk - vegan: no - vegetarian: yes - ciqual_proxy_food_code: 19051 - percent_min: 0 - percent_max: 16.6666666666667
        2. lactic acid -> en:e270 - vegan: yes - vegetarian: yes - percent_min: 0 - percent_max: 8.33333333333333
      7. soy lecithin -> en:soya-lecithin - vegan: yes - vegetarian: yes - ciqual_food_code: 42200 - percent_min: 0 - percent_max: 14.2857142857143
      8. natural flavour -> en:natural-flavouring - vegan: maybe - vegetarian: maybe - percent_min: 0 - percent_max: 5
    2. maltitol syrup -> en:e965ii - vegan: yes - vegetarian: yes - percent_min: 0 - percent_max: 50
    3. gelatin -> en:e428 - vegan: no - vegetarian: no - percent_min: 0 - percent_max: 33.3333333333333
    4. glycerin -> en:e422 - vegan: maybe - vegetarian: maybe - percent_min: 0 - percent_max: 25
    5. soy protein crisps -> en:soy-protein-crisps - percent_min: 0 - percent_max: 20
      1. soy protein isolate -> en:soy-protein-isolate - vegan: yes - vegetarian: yes - ciqual_food_code: 20591 - percent_min: 0 - percent_max: 20
      2. tapioca starch -> en:tapioca - vegan: yes - vegetarian: yes - ciqual_proxy_food_code: 9510 - percent_min: 0 - percent_max: 10
      3. salt -> en:salt - vegan: yes - vegetarian: yes - ciqual_food_code: 11058 - percent_min: 0 - percent_max: 0.8
    6. milk protein isolate -> en:milk-protein-isolate - vegan: no - vegetarian: yes - percent_min: 0 - percent_max: 16.6666666666667
    7. whey protein -> en:whey-protein - vegan: no - vegetarian: yes - percent_min: 0 - percent_max: 14.2857142857143
    8. whey protein isolate -> en:whey-protein-isolate - vegan: no - vegetarian: yes - percent_min: 0 - percent_max: 12.5
    9. water -> en:water - vegan: yes - vegetarian: yes - ciqual_food_code: 18066 - percent_min: 0 - percent_max: 11.1111111111111
    10. soy protein isolate -> en:soy-protein-isolate - vegan: yes - vegetarian: yes - ciqual_food_code: 20591 - percent_min: 0 - percent_max: 10
    11. sprinkles -> en:sprinkles - percent_min: 0 - percent_max: 9.09090909090909
      1. sugar -> en:sugar - vegan: yes - vegetarian: yes - ciqual_proxy_food_code: 31016 - percent_min: 0 - percent_max: 6
      2. cornstarch -> en:corn-starch - vegan: yes - vegetarian: yes - ciqual_food_code: 9510 - percent_min: 0 - percent_max: 4.54545454545455
      3. confectioner's glaze -> en:confectioner-s-glaze - percent_min: 0 - percent_max: 3.03030303030303
      4. D colour -> en:d-colour - percent_min: 0 - percent_max: 2.27272727272727
      5. carnauba wax -> en:e903 - vegan: yes - vegetarian: yes - percent_min: 0 - percent_max: 1.81818181818182
    12. icing sugar -> en:icing-sugar - vegan: yes - vegetarian: yes - ciqual_proxy_food_code: 31016 - percent_min: 0 - percent_max: 6
      1. sugar -> en:sugar - vegan: yes - vegetarian: yes - ciqual_proxy_food_code: 31016 - percent_min: 0 - percent_max: 6
      2. cornstarch -> en:corn-starch - vegan: yes - vegetarian: yes - ciqual_food_code: 9510 - percent_min: 0 - percent_max: 3
    13. canola oil -> en:canola-oil - vegan: yes - vegetarian: yes - from_palm_oil: no - percent_min: 0 - percent_max: 6
    14. natural flavour -> en:natural-flavouring - vegan: maybe - vegetarian: maybe - percent_min: 0 - percent_max: 5
    15. maltitol -> en:e965 - vegan: yes - vegetarian: yes - percent_min: 0 - percent_max: 5
    16. modified palm kernel oil -> en:modified-palm-kernel-oil - percent_min: 0 - percent_max: 5
    17. salt -> en:salt - vegan: yes - vegetarian: yes - ciqual_food_code: 11058 - percent_min: 0 - percent_max: 0.8
    18. soy lecithin -> en:soya-lecithin - vegan: yes - vegetarian: yes - ciqual_food_code: 42200 - percent_min: 0 - percent_max: 0.8
    19. modified palm oil -> en:modified-palm-oil - vegan: yes - vegetarian: yes - from_palm_oil: yes - ciqual_food_code: 16129 - percent_min: 0 - percent_max: 0.8
    20. sucralose -> en:e955 - vegan: yes - vegetarian: yes - percent_min: 0 - percent_max: 0.8
      1. bar -> en:bar - percent_min: 0 - percent_max: 0.8

Nutrition

  • icon

    Poor nutritional quality

    ⚠ ️Warning: the amount of fruits, vegetables and nuts is not specified on the label, it was estimated from the list of ingredients: 0

    This product is not considered a beverage for the calculation of the Nutri-Score.

    Positive points: 0

    • Proteins: 5 / 5 (value: 40, rounded value: 40)
    • Fiber: 0 / 5 (value: 0, rounded value: 0)
    • Fruits, vegetables, nuts, and colza/walnut/olive oils: 0 / 5 (value: 0.0115966796875, rounded value: 0)

    Negative points: 14

    • Energy: 4 / 10 (value: 1590, rounded value: 1590)
    • Sugars: 1 / 10 (value: 6, rounded value: 6)
    • Saturated fat: 6 / 10 (value: 7, rounded value: 7)
    • Sodium: 3 / 10 (value: 320, rounded value: 320)

    The points for proteins are not counted because the negative points are greater or equal to 11.

    Nutritional score: (14 - 0)

    Nutri-Score:

  • icon

    Nutrition facts

    Nutrition facts As sold
    for 100 g / 100 ml     		As sold
    per serving (50g)     		Compared to: Protein bars
    Energy 1,590 kj
    (380 kcal)     		795 kj
    (190 kcal)     		-1%
    Fat 10 g 5 g -32%
    Saturated fat 7 g 3.5 g +7%
    Trans fat 0 g 0 g
    Cholesterol 10 mg 5 mg +33%
    Carbohydrates 36 g 18 g +8%
    Sugars 6 g 3 g -50%
    Polyols (sugar alcohols) 13 g 6.5 g -25%
    Fiber 0 g 0 g -100%
    Proteins 40 g 20 g +37%
    Salt 0.8 g 0.4 g +44%
    Vitamin A 0 µg (0 % DV) 0 µg -100%
    Vitamin C (ascorbic acid) 0 mg (0 % DV) 0 mg -100%
    Calcium 150 mg (15 % DV) 75 mg -22%
    Iron 1.08 mg (6 % DV) 0.54 mg -68%
    Fruits‚ vegetables‚ nuts and rapeseed‚ walnut and olive oils (estimate from ingredients list analysis) 0.012 % 0.012 %
Serving size: 50g

Environment

Packaging

Transportation

Threatened species

Report a problem

Data sources

Product added on by originalcee
Last edit of product page on by packbot.
Product page also edited by kiliweb, roboto-app, yuka.sY2b0xO6T85zoF3NwEKvlk9EeujerBLJaj3nuHTa98ygfpbRYNVrwrbBKqs.

If the data is incomplete or incorrect, you can complete or correct it by editing this page.
Edit the page